In this insightful episode of the Web3 CMO Stories podcast, we delve into the world of Consensus, the largest Web3 event in North America, with Sam Ewen, Senior Vice President and Head of Media Innovation and Experience at CoinDesk. Sam shares his excitement for the upcoming event, highlighting the diverse range of topics and speakers that will be featured.
Key Takeaways:
Consensus 2024 is a big 10th event, covering everything from blockchain and crypto to Web3, with a focus on bringing together developers, investors, brands, and attendees from across the ecosystem.
The event serves as a platform for major announcements, business deals, and networking opportunities, attracting around 15,000 attendees during bull markets.
Key themes for 2024 include the rise of the Bitcoin ETF, the integration of AI and blockchain, the tokenization of real-world assets, and the decentralization of various industries.
The Brand and Creator Summit will feature innovative marketers and entrepreneurs discussing their long-term brand-building strategies and experiments with Web3 technologies.
Attendees can expect a diverse range of side events, including parties, networking lounges, and interactive experiences like the "Karate Combats" event.